For the cows who don’t survive, our work doesn’t stop at care — it continues with dignity. The antim sanskar, or final rites, are performed in a respectful, traditional manner. We collect sacred samagri, prepare a proper cremation site, and invite prayers. These rituals are not done for show. They are done because we believe that Gau Mata, even in death, deserves to be honored as she lived — as a silent provider.
Walk through the lanes of any town or village and you’ll see them — limping, starving, or resting in discomfort on concrete roads. Many of these cows once belonged to families who could no longer feed them. Others are simply abandoned after their milking years are over. Some suffer injuries from vehicles, plastic ingestion, or untreated infections. Their suffering is often unseen, or worse, normalized. Gau Sewa Prakalp begins by acknowledging their pain — not with pity, but with presence. Our volunteers and local supporters identify distressed cows, provide immediate aid, and transport them to shelters where they can recover in peace. We work not from outrage, but from quiet care, one life at a time.
Our facilities are set up in safe areas where cows can roam, rest, and recover with dignity. Clean enclosures, soft bedding, shade, and a regular diet of green fodder and water are provided. We collaborate with local veterinarians for regular health checks, emergency care, and injury management. Many of the cows we rescue suffer from chronic dehydration, fractures, or wounds caused by sharp waste — their recovery is slow, but their response to gentle care is immediate. Some begin to walk again. Others simply sleep without fear for the first time in years. Our team ensures that each cow’s time — whether long or short — is spent with comfort and human attention. Because care, when done right, is healing in itself.
Gau Sewa Prakalp is Anitya Welfare Society’s heartfelt initiative to protect, nourish, and honor the lives of cows — especially those abandoned, sick, injured, or left to suffer silently on roadsides. In our culture, the cow is revered as Gau Mata — a giver, a nurturer, a presence woven deeply into rural life. And yet, thousands are forgotten in their final years. This campaign stands as a quiet but firm response to that neglect. We provide food, shelter, medical care, and respectful antim sanskar (last rites) to every cow that comes under our care — because reverence means nothing if it doesn’t translate into responsibility.
June 2, 2025
June 2, 2025
February 17, 2025
February 17, 2025
We will share recent updates and progress of this campaign here. Stay tuned for the latest developments and success stories.
Anitya Welfare Society is a registered nonprofit working since 2020 to bring skill, dignity, and care to those often overlooked.